Unlocking potential: Food processing as a catalyst for growth in Meghalaya.
safefoodmitra.com · 2025-03-29 10:27:26
The Secretary also stressed the importance of quality and presentation in winning consumer trust. “While we often say not to judge a book by its cover, packaging is a vital aspect that draws consumers in,” he remarked. Encouraging entrepreneurs to diversify their products and reduce intra-community competition, Mr. Sadhu called for creativity and innovation in product development.
Meghalaya’s well-established reputation for high-quality organic produce serves as a robust foundation for growth. By partnering with organizations like the Meghalaya State Rural Livelihoods Society (MSRLS), the PMFME scheme has extended its reach to remote areas, providing thousands of SHGs and individual entrepreneurs with resources to scale up their ventures.